Walking up to the front doors of Nicole Bridger in Gastown I read the decal in the window reading, “Who Made My Clothes?” It really is a simple question and it got me thinking, with how many clothes I own did I know where they were made and by what hands put them together.
“Sustainability is at the heart of everything we do. Nicole Bridger Design was founded on the belief that fashion doesn’t have to sacrifice commitment to the environment.”
Last week I got to spend the evening inside the Nicole Bridger store learning about the designer, some of the philsophy behind the brand and was introduced to some new local jewelry and accessory brands that Nicole Bridger carries.
Model: Codi Lynn, founder of Creative Wife & Joyful Worker | Photography: E Fraser Photo
Catering their designs to the effortlessly chic, classy and environmentally conscious woman Nicole Bridger Design looks stunning on all body types. As Samantha of The Family Jewels stated in Three Body Types One Brand, “There are very few stores that offer something for everyone.” The group of us ladies that walked into the store were loving each piece that we had the opportunity to try on, with our different body types, each piece accented our bodies highlights and allowed for a comfortable chic fit.
“At Nicole Bridger Design, we love style as much as the environment. Each of our collections are tailored from the highest quality ethical materials and are designed to flatter the natural curves of a woman’s individuality and femininity. Every piece is modern, refined and makes an impression – just like you.”
It truly is all about the details for Nicole Bridger that makes her line stand out from the rest, her commitment to the environment resonates in the smallest details. “In order to avoid plastics, we use buttons made of tagua nuts, shells or reclaimed from other sources. Our labels are made from cotton, rather than polyester which is a manufactured material typically made from petroleum and other chemicals. We also use 100% post-consumer recycled paper for our hangtags.”
It is the smallest things that when brought attention to make the biggest difference. Like think about the “Who Made Your Clothes?” sign I spotted in the window, Nicole Bridger isn’t just making people who enter their store think about the effect of clothing on the environment but even those walking through the streets of Gastown. As they walk past and read the decal, they too will be thinking about the simple question, “Who Made My Clothes?”